Leverage Contextual

to improve content targeting, improve conversion,
and diversify away from dependencies
on third-party cookies

Ad Creatives should not be fixed they should be


Hindsight powers creative messaging to dynamically update from article to article so that the content in an ad is directly aligned with the content in the article

Go beyond brand alignment and promote


Traditional contextual providers match your brand against content. That’s not enough. The actual messaging and information in the ad needs to match the content to increase the efficacy of campaigns.

Contextual Targeting Creates

Smarter Ad Placements

10x+   CTR
30%   Increase in Viewability
More   Content-native

Industry Partners

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