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As the online world becomes increasingly competitive, businesses continue to search for new ways to market their services and attract customers. Accordingly, opportunities for affiliate

One cannot deny the fact that the advertising industry is currently in a transformational era. Advertisers now have the opportunity to reimagine how they connect

As technology evolves, paving the way to the right set of audiences becomes more difficult for advertisers and publishers. Before, every campaign was aimed at

Advertiser Targeting Platform In this privacy-first era, it is essential for advertisers and publishers to configure their advertising strategies and employ methods that are effective

In a time where people seek personalised content, it is imperative that publishers employ advertising tactics that offer a more personalised experience. Since native content

Over the years, digital advertising has experienced major milestones and become much more personalised. Advertising isn’t just about getting a message out there; rather, it